Our marketing blog is updated regularly to keep you up to date on new trends and current events influencing the marketing world. We also give some pretty good advice on how to stay ahead of the game on everything from branding to social media.
Looking for an opportunity to guest blog? Contact Tyler for more information.
Read our latest blog posts
One of the most important metrics you should be watching is your email newsletter open rate. After you’ve invested resources in making your newsletter so helpful, you want to know that it’s working.
Many businesses are getting more involved in their local communities. But beyond the ethical reasons for giving back, it turns out that getting involved in the local community is good for business.
To leave a lasting impression, you need to draw in your consumer and keep them listening, and social media stories play a key role in that engagement.
While most just hear AI and think of self-driving cars or sentient robots, this is an area of science that we can use to help us be more effective as marketers.
PRESS RELEASE: Farmore Marketing is proud to announce that it has joined the Tampa Bay Chapter of the American Marketing Association (AMA).
While not all teams are the same, they do face several common barriers to collaboration. To break those barriers, we offer a few tips we’d like to share.
Because marketing needs to be both creative and strategic, here are five tips for giving constructive feedback to a creative team.
Creating successful a high conversion landing page is a skill. High conversion landing pages address a need, provide a solution, and (ideally) drive conversions.
No matter how beautiful or unique your artwork may be, do not disregard the importance of a working typeface. It acts as an instrument in portraying the characteristics of your product.
One recent marketing trend brought about with the rise of the internet is social media influencer marketing. Let’s discuss what this strategy is, how it works, and whether it’s right for your business.
Your brand has an endless opportunity to reach more distinct and curated audiences with social media. However, without a plan to actually sell to your customers, what is the point of your social strategy?
How do you create viral marketing? Everyone wants to create viral marketing content, but there is a science to it.
From Google to Yelp to Facebook, a review can be left almost anywhere online, which is why online reputation management is something you should spend some time learning about.
Every year on football’s biggest stage, brands spend millions of dollars on commercial advertising with the hopes to create a lasting impression on viewers. Here is out take!
It takes work to open yourself up to new ideas and experiences. It takes work to train your mind to be ready to receive inspiration. And it takes work to make that inspiration a reality.
Competition can bring out the best in people and sometimes it can show a side of people that you have never seen before. But can it make employees more creative? We explore that in this article as well as ways to encourage creative idea sharing from team members.
Work with passion, storytelling, algorithm, thought leader, viral, millennial, influencer; we’re sure you know someone who throws around a few too many buzzwords!
Video’s popularity has never been higher. And yet, it remains seriously under-utilized by ecommerce brands.
Looking at the Black Friday data from the last three years, it is quite interesting to see the total amount of ad spend compared to the number of impressions.
How do you manage the pressure and get ahead of your schedule and deliver project tasks on time? Read on to find out!
Do we follow these movements in thought? Implement them into our ways of thinking? Apply them to our work? To answer these questions, here is a list of things to use specific trends.
Farmore Marketing was recently honored to sponsor the Manufacturers Association of Florida’s 2018 Manufacturing Exchange hosted at the Vinoy Renaissance Resort in St. Petersburg, FL.
When it comes to marketing, every single thing that you do to generate leads should have a purpose. Without a purpose, you can end up with an advertising campaign that hits the market but doesn't have any real impact.
So, what do you do when you find yourself in a rut? It’s simple. Just seek inspiration. Everyone’s way of obtaining inspiration is different, of course, but we’ve found these particular tips helpful when the idea clock stops ticking. Check it out!
Behind the scenes (bts) photos can serve multiple purposes for your company. Not only can you showcase your work from a different perspective, you can also show your audiences the more personal side of things.
There are many things that set professional video production apart from an amateur one. To help you navigate the differences, we wanted to share a few and answer the question, “What makes a quality video?”
The dreaded Summer between your junior and senior year…. the “intern summer”. Everyone has to do it. Here’s a short list of 5 of the many things I’ve learned from working with and observing the passionate and dedicated team at Farmore Marketing.
The goal of any business is to grow. Whether you’re the president and CEO, the marketing director, or a data analyst, the end goal of all that you do is to grow the business.
Content may be the most important factor in your SEO success, but we believe that great content alone will not yield the desired results. Just as important as providing customers with great content, is showing them where to find it.
YouTube visitors decide whether or not they want to watch your video within the first 15 seconds, so you must make sure that the introduction to your video attracts viewers to keep watching.